Launch a Motorcycle & Offroad Tourism Business — with ready infrastructure, brand, and support

25 years of motorcycle & offroad products. €500,000 technology. First 3 months — no commission. Overcross co-invests in your market.

Full package Moto only Offroad only

No obligations. We'll respond within 24 hours.

1999 Year founded
25+ Years on the market
€500,000 Invested in technology
6,000+ Indexed pages
12+ Active markets
15 000 € Commission Reinvested in Ads

Problem and opportunity

Alone on the market — difficult.
With OVERCROSS — different.

Scenario A: alone from scratch

  • 3–5 years to build the product — routes, contracts, logistics, years of trial and error
  • CRM, website, SEO from scratch — hundreds of thousands of euros and 2–3 years before first organic traffic
  • Advertising without history — high CPL, no trust, no brand
  • Zero suppliers — negotiations, deposits, the risks of a first season

Scenario B: with Overcross

  • Product ready on day 1 — 25 years of routes proven in other markets
  • Technology already in place — CRM, SEO, OMS — plug in, don't build
  • Advertising with co-investment — up to €15,000 from Overcross for your market
  • Supplier network from day 1 — decades of negotiations already in the system
Overcross adventure tourism

What is included in the package

This is not a franchise fee. It is the price of a complete, operating business.

Technology platform

OMS (order management), CRM with full communication history, analytics dashboard with BWA analysis, email automation, SEO infrastructure (~6,000 indexed pages), AI sales agent, automatic currency conversion. Built and running since 2017 — €500,000 invested in development. You use it on day one, not configure it.

OMS CRM AI Agent SEO Automation

Localised site for your country

A fully built site for the French market. Technical SEO, content, and ongoing updates are managed continuously by the Overcross IT team. Your job is to sell, not to maintain servers.

French SEO Content IT Support

Ready product portfolio

Adventure tours, expeditions, offroad & safari, group travel — all developed and proven since 1999 across multiple markets. You don't invent tours, you sell them.

Adventures Expeditions Off-road Safari

12 months advertising support

Up to 7 500 € advertising budget from Overcross for your market. First 3 months — no commission: 50% of your revenue is reinvested in ads. Overcross reinvests its share in parallel. Written into the contract. Bonus: +7 500 € at 100 bookings.

7 500 € Budget 3 Months Free +€10K Bonus

Ongoing IT + CRM + AI support

Our teams run in the background at all times. System updates, knowledge base, partner community. Overcross also handles incoming client enquiries while you build your market.

IT Support CRM AI Community

International supplier network

Hotels, guides, and local operators across all destinations. Contracts, agreed rates, and proven logistics — ready to use from day one.

Hotels Guides Logistics

1 month full onboarding

Systems, products, sales, AI tools, client handling — complete onboarding. You launch knowing the operation, not learning on the job.

Training Sales AI Tools

This is not a franchise fee. It is the cost of infrastructure, product, technology, training, and advertising fuel. Building this independently would take years and cost multiples more. Here, you are buying time and a ready-made machine.

Our story

25 years building what others outsource.

1999

The beginning

We started with one goal: build great motorcycle trips. No technology strategy, no platform — just passion for adventure and the courage to launch what would become an international operation.

2013 — 2015

The breaking point

Projects that cost twice the estimate. Systems that were never finished. Decisions that cost us not just budget, but entire market windows. There were moments we were not sure we would survive it.

2024

State recognition

Recognised as a state-certified German IHK training company in E-Commerce. A quality seal awarded only to companies that satisfy strict statutory requirements and high professional criteria — the result of 25 years of continuous, hard-earned improvement.

State-certified IHK — E-Commerce, Germany
2003 — 2012

Growth and the agency trap

As OVERCROSS expanded, a painful pattern emerged. Every new feature meant agencies, delays, misunderstandings. We invested heavily in external developers who never fully understood our vision — and while we waited, we lost revenue we could not generate because the technology did not work the way we needed it to.

2016 — 2023

Taking control

We stopped outsourcing our future. Step by step, with our own team and full accountability, we built the core: CRM, SEO infrastructure, AI modules, automation — each layer designed exactly the way we needed it, without compromise.

Technology platform

Everything already works. You use it from day one.

€500,000 invested in development since 2017

The platform was not built for this franchise — it was built to run OVERCROSS. We are opening it to partners because it is production-grade, battle-tested, and impossible to replicate quickly.

OMS — Order management

Full order lifecycle from lead to paid invoice. Status tracking, internal notes, assignment to managers, automated stage transitions.

Core operations

CRM with communication history

Every email, call note, and status change per client is stored chronologically. No context is ever lost between sales cycles.

Client relations

Analytics dashboard & BWA

Real-time statistics: revenue, conversions, booking pace, source attribution. BWA (business week analysis) shows trends and deviations week over week.

Performance visibility

Email campaigns & automation

Segmented newsletters, automated follow-up sequences, partner mailings. Built-in delivery tracking and open-rate reporting.

Marketing automation

SEO infrastructure

~6,000 indexed pages across destinations, tours, and editorial content. Structured data, hreflang, canonical URLs, and sitemap generation — all maintained by the Overcross IT team.

~6,000 pages indexed

AI sales agent

An AI-powered assistant handles inbound enquiries, qualifies leads, answers product questions, and routes requests to the right manager — 24 / 7.

Always on

SEO management tools

Built-in tools to manage meta tags, page titles, structured data, sitemaps, and hreflang across all destination and tour pages. Track rankings, identify gaps, and push updates without developer involvement — designed for consistent Google visibility.

Google rankings

Ready to use, not configure

No setup sprints, no integration projects. Partner workspace is provisioned and pre-configured. You log in and start selling on day one.

Operational from day 1

You are not buying software. You are buying a running operation. €500,000 and 8 years of iteration — already done.

A word from the founder

We built this system over 15 years — we are now opening it to partners.

OVERCROSS is not just a booking platform. It is an ecosystem for motorcycle and offroad travellers: technology, content, community. We are ready to share this with partners in different countries.

Joe Küster CEO & Founder

Partner Economics

Financial model

Transparent terms with no hidden fees.

0 mo
Commission-free months at launch
€0
Advertising bonus (7 500 € at 100 bookings)
9–12
Months to break-even
Booking growth by month
Bookings
Trend
Break-even
0 25 50 75 100 +7 500 € 1 2 3 4 5 6 7 8 9 month
1
Months 1–3
Market launch

Platform live, local SEO activated, first ad campaigns running. Zero royalty for the first 3 months.

2
Months 4–6
Growth phase

Traffic scales, leads stabilise. Booking volume grows 2–3× per month. Royalty schedule begins.

3
Months 7–9
Break-even

At 100 bookings you reach full profitability and receive a +7 500 € performance bonus written into the contract.

How the model works

You get a turnkey platform, a brand and ongoing support. The royalty is calculated only on actual sales — you pay as you grow.

Request pricing

How to become a partner: 3 steps

1
Step 1

Submit your application

Fill in the contact form — it takes less than 2 minutes. Tell us about yourself, your region, and your background.

2
Step 2

Complete your profile and get a consultation

We send you a detailed questionnaire to understand your market and goals. A dedicated manager then walks you through the full partnership package on a personal call.

3
Step 3

Sign the contract

We finalise the terms, sign the franchise agreement, and settle the entry fee. From this point, onboarding begins and your workspace is provisioned.

Adventure motorcycle touring in the desert

Who it's for

This partnership is made for those who love motorcycles and offroad adventures, and want to make a business from them.

It suits you if

  • Experience in tourism, motorcycles, or offroad
  • Desire to work with international clients
  • Ready to invest in development
  • Oriented toward a long-term partnership

It does not suit you if

  • You are looking for easy money without effort
  • No interest in motorcycle or offroad travel
  • Unwilling to comply with brand standards

Experience in tourism is appreciated but not required — we provide full training.

Frequently asked questions

It is appreciated but not required. We provide comprehensive training before launch.

The entry fee starts at €9,900. An additional marketing budget for your region should be planned.

You benefit from OVERCROSS SEO traffic, joint advertising campaigns and the loyal customer base.

Yes, a royalty on turnover is included. Details are discussed individually.

We are open to partners in Europe and other regions with a strong motorcycle culture.

Motorcycle touring adventure
Partner with us

Submit your application right now

Fill in the form and our team will reach out within 24 hours to walk you through the next steps.

  • Response within 24 hours A dedicated manager will contact you personally.
  • Personal consultation We go through every detail of the franchise package together.
  • No obligations The initial call is purely informational — no pressure.

Submit your application

Takes less than 2 minutes.

By submitting, you agree to the processing of your personal data.

Application sent!

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